petek, 2. oktober 2009

Why it pays to advertise on Google?

Search engines represent a starting point for browsing. Google is the most visited web site.Google's Adwords advertising system makes it easy to create, manage and control campaigns.Since approximately 80% of all clicks on search engines happens on the first page of search results is the importance that the link to your website can be found between the top ten organic search results or the sponsored links that appear on the first page.

The higher is the link to your website, more attention and consequently, will attract more clicks.

Since the ad is bound to see the lease keyword, the ad is shown only to those users whose search query corresponds to the leased keywords.Display ad, which is directly linked to interesting in seeking help significantly greater evocation of ad messages, but also to significantly increase the likelihood of clicks on your ad and the transition to the advertiser's site.

Adwords also allows geographically targeted advertising, it can run targeted advertising by country or language of the target audience. In certain countries could trigger the ads also selected regions and cities, or completely self-determined coordinates of areas in which users can be found, which would be to run our ad.We have full control over adjustment of credit balance
because they themselves can determine how much we are willing to pay for ads on a daily basis.
daily.
Google Adwords system is based on an auction system. You determine the cost per click, we're willing to pay.Adwords offers easy modification and testing of ad creativity. You can test multiple versions of the ad you can also change at any time.

More... be accessed at any time to detailed statistical reports on campaigns and individual ads, allowing us to respond rapidly to change and optimize campaigns.